Candidate to become a WillAge Ambassador


A place where people Over 65 of all nationalities meet, united by the same love and passion for Italy. A place where you can know and listen to the stories of people from every continent; share your experiences, talk about art, culture and Italian traditions.

The WillAge Ambassadors community is today the most exclusive community in the world dedicated to Italy lovers and its members are:

People who, with their efforts, contribute or have contributed to keeping Italy's image high in the world. Women and men of Italian origin, who over the years have worked hard to preserve and hand down ancient traditions, the intangible heritage of this culture. Great lovers of Italy, not necessarily Italians, who in their daily lives dedicate themselves to spreading its culture or beauty.Entrepreneurs, artists, chefs and professionals who, through an attention to detail and a markedly Italian authenticity, have made the difference in their respective fields.

The figure of the WillAge Ambassador is recognized as the highest expression of the Italian spirit, access to this Community is only possible on application and there is an annual registration fee. Those who pass the selection, in addition to entering the community, receive at home the official certification by email.

WillAge Ambassadors are:


People who, through their hard work, contribute or have contributed towards maintaining the great reputation of Italy throughout the world.


People who love Italy, not necessarily Italians, who try hard through their everyday lives to spread the word about its beauty and culture.


Entrepreneurs, chefs or professionals who take pride in promoting real Italian authenticity creating foreginers communities of Over 65 in Iyaly


 men and women, who over the years have worked to preserve and pass on tradition

We'd love to hear from you

Send us a message and we'll respond as soon as possible

We'd love to hear from you








Ambassador Form to Candidate